Archive for May, 2009

Link Popularity

Link popularity is also known as link building, link exchanging, inbound links etc. It refers to the quality and quantity of incoming links to your site. It is a very important part of the search engine optimization process and plays an important role for getting high search engine rankings on specific keywords.It is not enough to go for quantity of inbound links when building high link popularity. The quality of inbound links is much more important than quantity for getting that high link popularity. In other words, having a lower number of quality inbound links is more valuable than having Read more

Keywords in Anchor Text Not a Good Idea Any More

If you give a daily effort to receive one way links to your website with key word based anchor text links; DON'T! You are injuring your SERP. Google filters will quantify your links and if they have key words on the anchor text they will be devalued. This might be part of the recent updates in Google. It might be possible for you to slip in a few links with variations in your key words but the effect remains to be seen.This is once again another attempt by Google in order to have websites building natural links. The other night Read more

Google Sitemap’s Useful SEO Tools

One of the most useful utilities that the engineers and think tank at Google have ever devised is the Google Sitemaps program.The said program, which is a product of their much publicized and much vaunted policy of allowing its engineers to spend 20 per cent of their paid time on personal projects, has been a boon to many webmasters, website operators and SEO professionals because it has made certain aspects of their work far easier and more intuitive.Google’s decision to come out with Google Sitemaps is based mainly on the desire to present more intuitive and better search results to Read more